Brand Radar · Germany

Brand Radar: the 308 most searched D2C brands in Germany

Understand which brands are in demand: compare demand, track their development and find your place in the niche.

308
Total Brands
289
With Data
06.09.2026
Last updated

Top 10 Brands by Search Volume

Market Leaders

# Brand Website Category Search Volume (Last Month)
1 morenutrition morenutrition.de Food & Beverage, supplements 1,220,000
2 esn esn.com Sports, supplements 673,000
3 ritual ritual.com supplements, International 368,000
4 prepmymeal prepmymeal.com Food & Beverage 368,000
5 gymshark de.gymshark.com Clothing, Sports, International 246,000
6 teveo teveo.com Clothing, Lifestyle, Sports 246,000
7 westwing westwing.de Home & Living, Outdoor & Garden 201,000
8 kapten and son kapten-son.com Clothing 201,000
9 koro korodrogerie.de Food & Beverage 201,000
10 Purelei purelei.com Jewelry 201,000

Change since 06.09.2026

Top 10 Winners

Brand Brand Website Category Search Volume (Last Month) Trend last three months Trend Filter
68 +34 fittaste fittaste.com Sports, supplements 12,100 +95.2%
62 +36 pesoclo pesoclo.com Clothing 14,800 +82.7%
31 +10 rosental rosental.de Personal Care 49,500 +70.1%
54 +30 eightsleep eightsleep.com Lifestyle 18,100 +67.6%
62 +22 schlappy schlappy.de Clothing 14,800 +55.2%
141 +20 lomi lomi.com Tech & Electro 2,400 +50.0%
26 +12 pammys pummys.com Clothing 60,500 +39.1%
173 +5 FEVANA fevana.de Food & Beverage, supplements 1,000 +37.0%
141 +12 Quarantini Gin socialdrygin.org Food & Beverage 2,400 +33.3%
99 +12 healthroutine healthroutine.de supplements 6,600 +30.3%

Top 10 Losers

Brand Brand Website Category Search Volume (Last Month) Trend last three months Trend Filter
141 -25 hellobody hellobody.de Personal Care, supplements 2,400 -53.2%
39 -6 Ankerkraut ankerkraut.de Food & Beverage 33,100 -45.0%
131 -15 vitavate vitavate.de Food & Beverage, Lifestyle 2,900 -43.5%
112 -14 shape republic shape-republic.com Clothing 4,400 -42.1%
83 -24 neosupps neosupps.com supplements 9,900 -41.8%
83 -16 mydartpfeil mydartpfeil.com Lifestyle, Sports 9,900 -39.5%
41 OLAKALA olakala.de Clothing 27,100 -39.4%
106 -22 buah fruits buah.de Food & Beverage 5,400 -38.6%
68 -9 bears with benefits bears-with-benefits.com Personal Care, supplements 12,100 -37.8%
92 -17 rocka rockanutrition.de supplements 8,100 -37.7%
Rank Brand Website Category Search Volume (Last Month) Trend last three months Development (12 Months)
1 morenutrition morenutrition.de Food & Beverage, supplements 1,220,000 ▼ 29.1 %
2 esn esn.com Sports, supplements 673,000 ▼ 32.7 %
3 ritual ritual.com supplements, International 368,000 ▼ 12.9 %
4 prepmymeal prepmymeal.com Food & Beverage 368,000 ▲ 22.3 %
5 gymshark de.gymshark.com Clothing, Sports, International 246,000 ▼ 13.0 %
6 teveo teveo.com Clothing, Lifestyle, Sports 246,000 ▲ 6.5 %
7 westwing westwing.de Home & Living, Outdoor & Garden 201,000 ▲ 6.3 %
8 kapten and son kapten-son.com Clothing 201,000 ▲ 6.3 %
9 koro korodrogerie.de Food & Beverage 201,000 ▼ 13.0 %
10 Purelei purelei.com Jewelry 201,000 ▲ 6.3 %
11 Holy Energy de.weareholy.com Food & Beverage 165,000 ▼ 19.1 %
12 Doonails doonails.com Personal Care 165,000 ▲ 6.5 %
13 ouraring ouraring.com Lifestyle, International 165,000 ▲ 11.0 %
14 ahead ahead-nutrition.com Food & Beverage, supplements 135,000 ▼ 12.9 %
15 snocks snocks.com Clothing 135,000 ▼ 19.2 %
16 waterdrop waterdrop.de Food & Beverage 110,000 ▼ 1.6 %
17 lfdy livefastdieyoung.com Clothing 110,000 ▲ 13.4 %
18 got-bag got-bag.com Clothing 110,000 ▲ 13.4 %
19 airup de.air-up.com Food & Beverage, Lifestyle 90,500 ▼ 17.7 %
20 rimowa rimowa.com Lifestyle 90,500 ▼ 12.6 %
21 naturtreu naturtreu.de supplements 90,500 ▼ 6.7 %
22 sheko sheko.com Food & Beverage, Lifestyle, Sports, supplements 90,500 ▲ 6.5 %
23 Blackroll blackroll.com Lifestyle, Sports 74,000 ▲ 13.8 %
24 emma emma-matratze.de Home & Living 74,000 ▲ 22.3 %
25 sassyclassy sassyclassy.de Clothing 74,000 ● 0.0 %
26 everdrop everdrop.de Home & Living 60,500 ▲ 6.5 %
27 holzkern holzkern.com Art & Crafts, Lifestyle 60,500 ● 0.0 %
28 giesswein giesswein.com Clothing 60,500 ▼ 28.8 %
29 pammys pummys.com Clothing 60,500 ▲ 56.7 %
30 Bett1 bett1.de Home & Living 60,500 ▼ 6.9 %
31 glow25 glow25.de Personal Care, supplements 49,500 ▼ 12.9 %
32 sunday sunday.de supplements 49,500 ▲ 6.5 %
33 rosental rosental.de Personal Care 49,500 ▲ 70.1 %
34 rhinoshield rhinoshield.de Lifestyle 49,500 ▼ 12.9 %
35 vetain vetain.de supplements 40,500 ▼ 23.8 %
36 hellofresh hellofresh.de Food & Beverage 40,500 ▼ 23.8 %
37 burnhard de.burnhard.com Outdoor & Garden 40,500 ▼ 19.3 %
38 yfood yfood.eu Food & Beverage, supplements 40,500 ▼ 6.9 %
39 mymuesli mymuesli.com Food & Beverage 33,100 ▼ 23.9 %
40 Ankerkraut ankerkraut.de Food & Beverage 33,100 ▼ 45.0 %
41 ag1 drinkag1.com supplements 27,100 ● 0.0 %
42 bite bitegummies.com Personal Care, supplements 27,100 ▲ 13.7 %
43 mate matebrush.de Personal Care 27,100 ▼ 12.9 %
44 OLAKALA olakala.de Clothing 27,100 ▼ 39.4 %
45 oceansapart oceansapart.com Clothing 27,100 ▼ 18.1 %
46 Framework frame.work Tech & Electro, International 27,100 ▼ 9.5 %
47 Quad Lock quadlockcase.eu Hardware & Car, Tech & Electro, International 27,100 ▲ 6.4 %
48 Typology typology.com Personal Care, International 27,100 ▼ 24.8 %
49 outlet46 outlet46.de Clothing 22,200 ▼ 12.8 %
50 edubily edubily.de Food & Beverage, supplements 22,200 ● 0.0 %
51 fabletics fabletics.de Sports 22,200 ▼ 28.6 %
52 innonature innonature.eu supplements 22,200 ▼ 1.2 %
53 mybacs mybacs.com Personal Care, supplements 22,200 ▼ 6.9 %
54 ooni ooni.com Home & Living 18,100 ▼ 1.5 %
55 bedrop bedrop.de Food & Beverage, supplements 18,100 ▼ 13.1 %
56 eightsleep eightsleep.com Lifestyle 18,100 ▲ 67.6 %
57 colibri skincare colibriskincare.de Personal Care 18,100 ▲ 6.5 %
58 yepoda yepoda.de Personal Care 18,100 ▼ 1.5 %
59 reishunger reishunger.de Food & Beverage 18,100 ▼ 13.1 %
60 pomelo pomelo-co.de Personal Care 18,100 ▼ 28.9 %
61 HAY hay.com Home & Living 18,100 ● 0.0 %
62 Nomad nomadgoods.com Hardware & Car, Tech & Electro 14,800 ▲ 13.8 %
63 maleup maleup.de Personal Care 14,800 ● 0.0 %
64 oatly oatly.com Food & Beverage 14,800 ▼ 18.2 %
65 pesoclo pesoclo.com Clothing 14,800 ▲ 82.7 %
66 brain effect brain-effect.com supplements 14,800 ▼ 18.2 %
67 schlappy schlappy.de Clothing 14,800 ▲ 55.2 %
68 bears with benefits bears-with-benefits.com Personal Care, supplements 12,100 ▼ 37.8 %
69 monos monos.com Lifestyle 12,100 ▼ 18.2 %
70 papier papier.com Books & Music & Video, Lifestyle 12,100 ▼ 6.9 %
71 sirplus sirplus.de Food & Beverage 12,100 ▼ 35.8 %
72 tierliebhaber tierliebhaber.de Pets 12,100 ▼ 12.9 %
73 jungholz jungholz-design.de Home & Living 12,100 ▲ 30.1 %
74 fittaste fittaste.com Sports, supplements 12,100 ▲ 95.2 %
75 happybrush happybrush.de Personal Care 12,100 ▼ 23.9 %
76 valkental valkental.com Clothing, Outdoor & Garden 12,100 ● 0.0 %
77 JACKS jacks-beautyline.com Personal Care 12,100 ▼ 18.2 %
78 mammaly mammaly.de Pets 12,100 ▼ 12.9 %
79 reternity reternity.de Clothing, Lifestyle 12,100 ▲ 13.8 %
80 oatsome oatsome.de Food & Beverage, supplements 12,100 ▼ 1.4 %
81 Asket asket.com Clothing, Lifestyle 12,100 ▼ 23.9 %
82 Keychron keychron.com Tech & Electro 12,100 ▼ 6.9 %
83 Stokke stokke.com Baby & Kids 9,900 ▲ 6.5 %
84 duschbrocken duschbrocken.de Home & Living, Personal Care 9,900 ▼ 14.2 %
85 sushi-bikes sushi-bikes.com Lifestyle, Outdoor & Garden, Tech & Electro 9,900 ▼ 8.0 %
86 vetsak vetsak.com Home & Living 9,900 ▼ 8.0 %
87 pinqponq pinqponq.com Clothing 9,900 ▲ 22.2 %
88 paul hewitt paul-hewitt.com Jewelry 9,900 ▼ 6.9 %
89 mydartpfeil mydartpfeil.com Lifestyle, Sports 9,900 ▼ 39.5 %
90 neosupps neosupps.com supplements 9,900 ▼ 41.8 %
91 Peak Design peakdesign.com Hardware & Car, Tech & Electro 9,900 ▼ 6.9 %
92 3Bears 3bears.de Food & Beverage 8,100 ▼ 12.9 %
93 rocka rockanutrition.de supplements 8,100 ▼ 37.7 %
94 misspompadour misspompadour.de Home & Living 8,100 ▼ 8.0 %
95 manscaped eu.manscaped.com Personal Care 8,100 ▼ 18.2 %
96 paul valentine de.paul-valentine.com Jewelry 8,100 ▼ 8.0 %
97 Chia drinkghia.com Food & Beverage 8,100 ▼ 12.9 %
98 Luicella's luicellas.de Food & Beverage 8,100 ▼ 8.0 %
99 Tekla teklafabrics.com Home & Living 6,600 ▲ 13.8 %
100 Merit meritbeauty.com Personal Care 6,600 ▼ 7.0 %
101 nano nanozahnbuerste.de Personal Care 6,600 ▼ 24.1 %
102 healthroutine healthroutine.de supplements 6,600 ▲ 30.3 %
103 femalecompany buy.thefemalecompany.com Clothing, Personal Care 6,600 ● 0.0 %
104 skinbro skinbro.de Personal Care 6,600 ▲ 26.9 %
105 naughtynuts naughtynuts.de Food & Beverage 6,600 ▼ 7.0 %
106 buah fruits buah.de Food & Beverage 5,400 ▼ 38.6 %
107 zahnheld zahnheld.de Personal Care 5,400 ▼ 12.9 %
108 Ember eu.ember.com Lifestyle 5,400 ▼ 12.9 %
109 Mud mudaustralia.com Home & Living 5,400 ▲ 6.6 %
110 Terrain shopterrain.com Home & Living, Outdoor & Garden 5,400 ▼ 6.9 %
111 Sternglas sternglas.de Jewelry 5,400 ▼ 6.9 %
112 Helinox helinox.eu Outdoor & Garden 4,400 ▲ 12.8 %
113 Devialet devialet.com Tech & Electro 4,400 ▼ 18.5 %
114 drsquatch de.drsquatch.com Lifestyle, Personal Care 4,400 ▼ 13.2 %
115 moin Kaffee trymoin.de Food & Beverage 4,400 ▲ 10.9 %
116 foodspring foodspring.de Food & Beverage, Sports, supplements 4,400 ▼ 34.3 %
117 shape republic shape-republic.com Clothing 4,400 ▼ 42.1 %
118 salted saltedbeauty.com Personal Care 4,400 ▼ 29.0 %
119 klarseifen klarseifen.de Personal Care 4,400 ▲ 6.5 %
120 lotuscrafts lotuscrafts.com Lifestyle, Sports 4,400 ● 0.0 %
121 makani makani-germany.de Clothing 4,400 ● 0.0 %
122 Parachute parachutehome.com Home & Living 4,400 ▼ 7.0 %
123 hismile eu.hismileteeth.com Personal Care 3,600 ▲ 6.9 %
124 Necessaire necessaire.com Personal Care 3,600 ▲ 24.1 %
125 banana beauty bananabeauty.de Personal Care 3,600 ▼ 6.9 %
126 motelamiio motelamiio.com Home & Living 3,600 ▲ 21.3 %
127 myfunzy myfunzy.de Home & Living 3,600 ▲ 6.9 %
128 fenou fenou.eu Personal Care, supplements 3,600 ▲ 14.9 %
129 CHIMI chimi-online.com Lifestyle, Personal Care 3,600 ● 0.0 %
130 Mejuri mejuri.com Jewelry 3,600 ▼ 6.9 %
131 Monica Vinader monicavinader.com Jewelry 2,900 ▼ 2.2 %
132 Snow Peak snowpeak.com Lifestyle, Outdoor & Garden 2,900 ▲ 13.0 %
133 Away awaytravel.com Lifestyle 2,900 ▼ 13.9 %
134 chobani chobani.com Food & Beverage 2,900 ● 0.0 %
135 livom livom.de Home & Living, Lifestyle 2,900 ▼ 7.4 %
136 woodberg woodberg.de Lifestyle, Personal Care 2,900 ▼ 25.0 %
137 besser im glas besserimglas.de Food & Beverage 2,900 ▼ 35.1 %
138 holy-pit holy-pit.com Personal Care 2,900 ▲ 17.6 %
139 vitavate vitavate.de Food & Beverage, Lifestyle 2,900 ▼ 43.5 %
140 noorlys noorlys.com Clothing 2,900 ▼ 22.3 %
141 lomi lomi.com Tech & Electro 2,400 ▲ 50.0 %
142 Quarantini Gin socialdrygin.org Food & Beverage 2,400 ▲ 33.3 %
143 hellobody hellobody.de Personal Care, supplements 2,400 ▼ 53.2 %
144 onemate onemate.de Clothing 2,400 ▼ 17.2 %
145 miralina miralina.de Food & Beverage 2,400 ▼ 33.9 %
146 newkee newkee.de Personal Care 2,400 ▼ 19.1 %
147 Niwaki niwaki.com Outdoor & Garden 2,400 ▼ 12.2 %
148 Lemme lemmelive.com supplements 1,900 ▼ 14.9 %
149 Studio Nicholsen studionicholson.com Clothing 1,900 ▲ 5.6 %
150 BUCK MASON buckmason.com Clothing 1,900 ▼ 20.8 %
151 The Makery themakery.de Art & Crafts 1,900 ▲ 5.6 %
152 Quip getquip.com Lifestyle 1,900 ▼ 3.4 %
153 caraway carawayhome.com Home & Living 1,900 ▲ 5.6 %
154 royfort royfort.de Home & Living 1,900 ● 0.0 %
155 malunt malunt.de Food & Beverage 1,900 ▼ 8.1 %
156 pawsome pawsome-shop.at Pets 1,900 ▼ 20.8 %
157 erlich erlich-textil.com Clothing 1,900 ● 0.0 %
158 gloryfeel gloryfeel.de supplements 1,900 ▼ 14.9 %
159 magicholz magicholz.de Art & Crafts 1,900 ▼ 14.9 %
160 ottowildegrillers ottowildegrillers.com Outdoor & Garden 1,900 ▼ 32.1 %
161 oceanmata oceanmata.com Jewelry 1,900 ▼ 26.0 %
162 kendrascott kendrascott.com Jewelry 1,600 ● 0.0 %
163 burrow burrow.com Home & Living 1,600 ● 0.0 %
164 cozy heaven cozy-heaven.com Home & Living, Lifestyle 1,600 ▼ 31.4 %
165 ferm fermliving.com Home & Living 1,600 ▼ 14.3 %
166 We Are Knitters weareknitters.de Art & Crafts 1,600 ● 0.0 %
167 BAREBONES barebonesliving.com Outdoor & Garden 1,300 ● 0.0 %
168 AVA & MAY ava-may.de Home & Living 1,300 ● 0.0 %
169 dropz de.dropz.com Food & Beverage 1,300 ▼ 13.3 %
170 Plunge plunge.com Lifestyle 1,300 ▼ 13.3 %
171 heyholy heyholy.com Food & Beverage 1,300 ● 0.0 %
172 720degree 720dgree.de Food & Beverage, Lifestyle 1,300 ▼ 13.3 %
173 smilesecret smilesecretmedical.de Personal Care 1,000 ▲ 13.6 %
174 smaints smaints.de supplements 1,000 ▼ 9.1 %
175 FEVANA fevana.de Food & Beverage, supplements 1,000 ▲ 37.0 %
176 Pangaia eu.pangaia.com Clothing, Lifestyle 1,000 ▼ 23.1 %
177 Organic Basic organicbasics.com Clothing 1,000 ▲ 21.0 %
178 Unimatic unimaticwatches.com Jewelry, Lifestyle 1,000 ● 0.0 %
179 Our Place fromourplace.com Home & Living 880 ▼ 8.3 %
180 Native Union nativeunion.com Hardware & Car, Tech & Electro 880 ▼ 12.0 %
181 Wild One wildone.com Pets 880 ▼ 12.0 %
182 Maude getmaude.com Personal Care 880 ▼ 24.1 %
183 styleholz styleholz.com Lifestyle, Sports 880 ▼ 17.0 %
184 petprinted petprinted.de Art & Crafts, Clothing, Home & Living, Lifestyle, Pets 880 ▲ 59.0 %
185 concrete jungle concrete-jungle.de Jewelry 880 ▼ 20.0 %
186 tracksmith tracksmith.com Clothing, Lifestyle 720 ▼ 21.7 %
187 cocunat cocunat.com Personal Care 720 ▼ 1.4 %
188 hundpur hundpur.com Pets 720 ▼ 40.0 %
189 trtl eu.trtltravel.com Lifestyle 720 ▼ 34.5 %
190 undgretel undgretel.com Personal Care 720 ▼ 16.9 %
191 justspices justspices.de Food & Beverage 720 ▼ 78.2 %
192 pakama pakama.com Sports 720 ▼ 18.2 %
193 optimum performance optimum-performance.de supplements 720 ▲ 3.8 %
194 Lalo meetlalo.com Baby & Kids 720 ▼ 21.7 %
195 Hush & Hush hushandhush.com supplements, International 720 ▼ 46.0 %
196 iliabeauty iliabeauty.com Personal Care 590 ▼ 12.8 %
197 Jones Road Beauty vitruvi.com Home & Living, Personal Care 590 ▼ 12.8 %
198 chomps chomps.com Food & Beverage 590 ▼ 28.6 %
199 theoodie theoodie.de Clothing 590 ▼ 12.8 %
200 wldoho wldoho.de Personal Care 590 ▼ 18.1 %
201 a3b thea3b.com Clothing 590 ▼ 28.6 %
202 LOVEVRY lovevery.eu Baby & Kids 590 ▼ 31.7 %
203 long wknd longwknd.com Personal Care 480 ▼ 34.2 %
204 oak25 oak25.com Clothing, Lifestyle 480 ▼ 19.6 %
205 dotcomcanvas dotcomcanvas.de Art & Crafts 480 ▼ 7.1 %
206 Nothing Tech de.nothing.tech Lifestyle, Tech & Electro, International 480 ▼ 41.0 %
207 Mondo Shop mondoshop.com Books & Music & Video 480 ▲ 67.4 %
208 House of Spoils houseofspoils.com Food & Beverage, International 480 ▼ 1.4 %
209 sandhya sandhya-natural.com Food & Beverage, Lifestyle, Sports, supplements 390 ▲ 13.6 %
210 afrolocke afrolocke.de Personal Care 390 ▼ 7.1 %
211 naturalmojo naturalmojo.de Food & Beverage, supplements 390 ▼ 43.2 %
212 juno&me junoandme.de Personal Care 320 ▲ 95.9 %
213 saricurls saricurls.de Personal Care 320 ● 0.0 %
214 Charlotte Chesnais charlottechesnais.com Jewelry 320 ▲ 31.5 %
215 Third Man Records thirdmanrecords.com Books & Music & Video, International 320 ▼ 15.0 %
216 Scripe scripe.io personal branding 260 ▼ 34.5 %
217 Form Nutrition formnutrition.com supplements, International 260 ▲ 6.8 %
218 iRestore irestorelaser.com Personal Care, International 260 ▼ 14.3 %
219 junglueck junglueck.de Personal Care 260 ▼ 25.0 %
220 emma&noah emmanoah.de Baby & Kids 260 ▲ 13.0 %
221 primalharvest primalharvest.de Food & Beverage, supplements, International 260 ● 0.0 %
222 turbogruen turbogruen.de Home & Living, Outdoor & Garden 260 ▼ 43.9 %
223 monapure monapure.de Personal Care, supplements 260 ▼ 31.0 %
224 linenbundle linenbundle.de Home & Living 210 ● 0.0 %
225 hansegruen hansegruen.de Food & Beverage, supplements 210 ▼ 26.7 %
226 Flaschenpost Gin flaschenpostgin.de Food & Beverage 210 ▼ 14.9 %
227 talesandtails talesandtails.de Pets 210 ▲ 14.5 %
228 nu company the-nu-company.com Food & Beverage 170 ▼ 30.1 %
229 femmelife femmelife.de Personal Care, supplements 170 ▼ 20.3 %
230 angles90 de.europe.angles90.com Sports 140 ▼ 23.6 %
231 havsund havsund.com supplements 140 ▼ 12.5 %
232 loewenzahnorganics loewenzahnorganics.com Food & Beverage, supplements 140 ● 0.0 %
233 hardgraft hardgraft.com Lifestyle 140 ▼ 6.7 %
234 Arteza arteza.com Art & Crafts, International 110 ▼ 31.2 %
235 wahuboard wahuboard.com Lifestyle, Outdoor & Garden 110 ▲ 13.8 %
236 leslunes leslunes.de Clothing 110 ▲ 22.2 %
237 Vinyl Me Please vinylmeplease.com Books & Music & Video, International 90 ▼ 6.9 %
238 vonHolzhausen vonholzhausen.com Lifestyle, International 90 ● 0.0 %
239 Uniform Standard uniformstandard.com Clothing, International 90 ▼ 25.0 %
240 LaBoite laboiteny.com Food & Beverage 90 ▼ 40.0 %
241 maxbone maxbone.com Pets, International 70 ▼ 16.0 %
242 bippy heybippy.com Home & Living, Lifestyle, International 70 ▲ 162.5 %
243 Vitruvi — , International 70 ▲ 16.7 %
244 onlybabe onlybabe.de Personal Care 70 ▼ 16.0 %
245 wearholy de.weareholy.com Food & Beverage, supplements 70 ▼ 34.4 %
246 erestudios erestudios.de Clothing 70 ▼ 16.0 %
247 nikinclothing nikinclothing.com Clothing 70 ▲ 133.3 %
248 nisolo eu.nisolo.com Clothing, Lifestyle, Outdoor & Garden, International 50 ▼ 28.6 %
249 Love Wellness lovewellness.com Personal Care, International 50 ● 0.0 %
250 ponyhuetchen ponyhuetchen.com Personal Care 50 ▼ 34.8 %
251 funq funq.com Food & Beverage 50 ▼ 11.8 %
252 Little Unicorn littleunicorn.com Baby & Kids, International 50 ▼ 21.1 %
253 Juniper Books juniperbooks.com Books & Music & Video, Home & Living, International 50 ▼ 21.1 %
254 wearwild wearewild.com Personal Care 40 ▼ 14.3 %
255 sundaysfordogs sundaysfordogs.com Pets, International 40 ▼ 14.3 %
256 awesome socks club awesomesocks.club Clothing, International 40 ● 0.0 %
257 nomisk nomisk.com Personal Care 40 ▼ 14.3 %
258 boombeauty boombooty.de Clothing, Sports 40 ▼ 40.0 %
259 De la Calle delacalle.mx Food & Beverage, International 40 ▼ 20.0 %
260 Wolf Circus wolfcircus.com Jewelry, International 40 ▲ 20.0 %
261 Fable Pets fablepets.com Pets, International 30 ● 0.0 %
262 Studioneat studioneat.com Lifestyle, International 30 ● 0.0 %
263 Bloomeffects bloomeffects.com Personal Care, International 30 ▼ 52.6 %
264 GOODEE goodeeworld.com Home & Living, International 30 ▼ 18.2 %
265 branchfurniture branchfurniture.com Home & Living, International 30 ▲ 50.0 %
266 brentwoodhome brentwoodhome.com Home & Living, International 30 ▲ 50.0 %
267 duradry duradry.com Personal Care, International 30 ▼ 25.0 %
268 Floyd Home floydhome.com Home & Living, International 30 ▲ 50.0 %
269 simbasleep simbasleep.com Lifestyle, International 20 ▼ 45.5 %
270 trulyfree trulyfreehome.com Home & Living, International 20 ▼ 14.3 %
271 deingenussberlin deingenussberlin.de Food & Beverage 20 ▼ 40.0 %
272 jonasleep jona-sleep.com Home & Living 20 ▼ 62.5 %
273 mymyro mymyro.com Lifestyle, Personal Care 10 ▲ 200.0 %
274 drinkolipop drinkolipop.com Food & Beverage, International 10 ▼ 25.0 %
275 vanityplanet vanityplanet.com Personal Care, International 10 ● 0.0 %
276 jolieskinco jolieskinco.com Personal Care, International 10 ● 0.0 %
277 getrootless getrootless.com Food & Beverage, Personal Care, supplements, International 10 ● 0.0 %
278 hellotushy hellotushy.com Home & Living, Lifestyle, Personal Care, International 10 ▼ 25.0 %
279 pre lab pro prelabpro.com supplements, International 10 ● 0.0 %
280 nalasbaby nalasbaby.com Baby & Kids 10 ▲ 50.0 %
281 pricklee pricklee.com Food & Beverage, supplements, International 10 ● 0.0 %
282 weareplufl weareplufl.com Home & Living, International 10 ● 0.0 %
283 eatsurreal eatsurreal.co.uk Food & Beverage, International 10 ▲ 50.0 %
284 everyfoods every-foods.com Food & Beverage, International 10 ● 0.0 %
285 seinvater seinvater.de Lifestyle 10 ● 0.0 %
286 elevateclo elevateclo.com Clothing 10 ▼ 57.1 %
287 apres jewelry apresjewelry.com Jewelry, International 10 ● 0.0 %
288 Bluehouse Salmon bluehousesalmon.com Food & Beverage, International 10 ▲ 50.0 %
289 Ordinary Habit ordinaryhabit.com Lifestyle, International 10 ● 0.0 %
290 FAINZ fainz.de Jewelry — ● 0.0 %
291 Tallow Naturals tallownaturals.com Personal Care — ● 0.0 %
292 FYTA fyta.de Tech & Electro — ● 0.0 %
293 Pinu heypinu.com Food & Beverage — ● 0.0 %
294 gitti gitticonsciousbeauty.com Personal Care — ● 0.0 %
295 UpCandle upcandle.de Home & Living — ● 0.0 %
296 Creamy Fabrics creamyfabrics.com Clothing — ● 0.0 %
297 Boldwill boldwill.com Sports — ● 0.0 %
298 brizzl hitschies.de Food & Beverage — ● 0.0 %
299 Mellow Rush mellowrush.me Food & Beverage — ● 0.0 %
300 Violet Aperitif violet-aperitif.com Food & Beverage — ● 0.0 %
301 fortea fortea.de None — ● 0.0 %
302 doebeauty doebeauty.com Personal Care — ● 0.0 %
303 Arteza Art — , International — ● 0.0 %
304 littleworldsproject littlewordsproject.com Jewelry — ● 0.0 %
305 stoertebekker stoertebekker.com Lifestyle, Personal Care — ● 0.0 %
306 hejcosmetic hejorganic.com Personal Care — ● 0.0 %
307 mycarly mycarly.com Outdoor & Garden — ● 0.0 %
308 wondrsmile wondersmile.eu Personal Care — ● 0.0 %

How the data works

This tool tracks monthly search volume trends for selected brands using Google Ads data from DataForSEO*. The trend indicator shows the percentage change compared to the 3-month average.

  • Search Volume: Monthly searches in Germany (last complete month)
  • Trend: Percentage change vs. 3-month average
  • Sparkline: Visual representation of the last 12 months
  • Data Source: DataForSEO* - Professional SEO Data API
How is the trend calculated?

How is the trend calculated?

Formula: (Last Month - Average of previous 3 months) / Average × 100

Example:

  • Last Month (August 2025): 673,000 searches
  • Previous 3 months:
    • Juli 2025: 673.000
    • Juni 2025: 823.000
    • Mai 2025: 823.000
  • Durchschnitt: (673.000 + 823.000 + 823.000) / 3 = 773.000
  • Trend: (673,000 - 773,000) / 773,000 × 100 = ▼ -12.9%

Tip: Click on any brand in the table to see the detailed trend calculation with actual monthly data!

Data last updated: 06. September 2026 um 17:07 Uhr

*Data provided by DataForSEO: We use DataForSEO to provide accurate and up-to-date search volume data. This is an affiliate link - if you sign up through this link, I receive a commission at no additional cost to you, which supports this free tool.

What is the D2C Brand Radar?

The Brand Radar is a free brand radar and brand tracker for direct-to-consumer brands in Germany. Every listed D2C brand: whether a Shopify newcomer or an established DTC store: is measured monthly against its Google search volume so you can see trends, rising brands, and new players at a glance.

Unlike classic online-shop rankings by revenue, this Brand Radar focuses on real demand: how often users Google the brand name in Germany. That makes it a precise brand monitoring tool for SEO teams, e-commerce investors, and agencies who want to track D2C brands before they show up in classic top-500 lists.

Want the full analysis? See the Keyword Study 2026 for how strongly brand searches dominate organic clicks, or the blog post on brand-revenue correlation showing across 181 D2C brands how brand search volume maps to organic traffic value.

Frequently asked questions about the D2C Brand Radar

What is a D2C brand?

D2C stands for direct-to-consumer. A D2C brand sells its products without middlemen directly to end customers: usually through its own online shop. Many well-known German D2C brands like morenutrition, esn, or teveo started on Shopify and have no classic brick-and-mortar retail.

What is the difference between D2C and DTC?

None. D2C and DTC are synonyms — both mean direct-to-consumer. German speakers tend to say D2C, English speakers DTC. Both describe the same business model.

Which D2C brands are the biggest in Germany?

By monthly brand search volume, the current leaders are morenutrition, esn, koro, teveo, and ankerkraut. The full ranking with growth trends is in the table above: it refreshes automatically every month.

How does this Brand Radar work?

The Brand Radar is a free brand tracking and brand monitoring tool for D2C brands. It queries Google Ads search volumes for every curated brand through the DataForSEO API each month, calculates month-over-month growth, and highlights winners, losers, and top market leaders.

Where does the search volume data come from?

All search volume data comes directly from the DataForSEO Google Ads API, which in turn uses the Google Keyword Planner as its source. That is the same data advertisers see for campaign planning: just aggregated and visualised.

Antonio Blago
About the Author
Antonio Blago

I optimize SEO data-driven with Python, sales psychology, and my Neuro-SEO System. This helps me understand how buyers think and develop targeted strategies for more visibility.

On YouTube, LinkedIn, and Instagram, I regularly share practical guides, insights, and the latest SEO tricks. Subscribe to my channels and stay up to date.