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Free EEAT Analysis for Your Website
The analysis evaluates Experience, Expertise, Authoritativeness, and Trustworthiness based on Google's Quality Rater Guidelines and shows you concrete optimization opportunities.
This is what we check on a single page
Google evaluates helpful content using 16 guiding questions. The Quick Check checks exactly these signals on the page you provide, without crawling the entire domain.
Content & quality · 12
- Does the content offer original information, your own research or analysis?
- Does the content describe the topic comprehensively and completely?
- Does the content provide insights that go beyond the obvious?
- Does the content offer real added value instead of merely copying other sources?
- Does the title or main heading summarize the content accurately?
- Does the title avoid exaggerated or sensational wording?
- Is this a page you would bookmark or recommend?
- Would you expect this content in a specialist magazine or book?
- Does the content offer clear added value compared to other search results?
- Is the text free of spelling and style errors?
- Does the content appear carefully created rather than hastily produced?
- Does the content avoid appearing mass-produced or automated?
Expertise · 2
- Does the content make a trustworthy impression through clear sources and evidence?
- Is it clear who is behind the content (author profile, about page, qualifications)?
People-first · 2
- Is the content written by someone with genuine expertise or passion?
- Is the content free of easily verifiable factual errors?
Need more depth?
The Deep Dive crawls over 13 pages and adds Helpful Content, readability, technical signals and online presence into a full report by email.
What your EEAT score really means
Google uses EEAT as a core quality signal. Low scores lead to visibility loss during Core Updates, strong scores secure top rankings.
Why this matters:
At every Core Update, Google re-evaluates domains. Pages scoring below 5 typically lose 20-60% organic traffic, pages above 7 gain market share. Your score shows where you stand today and where the leverage for more visibility lies.
How the EEAT Score is weighted
The overall score combines six dimensions. The four content EEAT dimensions (Experience, Expertise, Authoritativeness, Trust) each carry 17.5%, Technical and Online Presence 15% each. Critical issues are also factored in as penalties, a perfectly designed page without HTTPS or with a missing imprint cannot reach a good score.
Penalties:
For each critical issue (e.g. missing HTTPS, no imprint) we deduct 0.4 points (max. 2.0). If trust falls below 5, we lose 0.3 points per missing point. Any dimension under 2.0 costs an additional 0.5 points. This prevents a page with serious gaps from getting a false-positive overall score.