Founder database · DACH

Sushi Bikes

Insolvent

E-Bikes / Mobilität (Hardware, D2C)

Fact sheet

Business model
Bezahlbare, minimalistische E-Bikes für die Stadt (knapp unter 1000 €, 999 €), die direkt über den eigenen Online-Shop per Vorbestellung verkauft und nach Bestelleingang produziert werden.
Founded
2019
Status
Insolvent (End 2025)
Funding
Partly external
Founders
1
Channels
Crowdfunding/Vorverkauf, Events/Webinare, Founder-Brand, Instagram, LinkedIn, Meta Ads, Netzwerk, Paid Ads, Podcast, Presse/PR, Social/Influencer, TV
Data origin
Founder interview

How the company wins customers

Sushi Bikes verkauft über den eigenen Online-Shop per Vorbestellung, startete mit PR-Reichweite durch den prominenten Gesellschafter und baute später bezahltes Performance Marketing auf.

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Sources

  1. Hype, Boom, Insolvenz?: Sushi Bikes wird zum Lehrstück ...
  2. E-Bike-Start-up Sushi Bikes gerettet
  3. Sushi Bike 3.0+ im Test: Leichtes Stadt-Pedelec unter ...
  4. Startup-Pleiten 2025 (deutsche-startups.de)

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