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Rick

Unclear

Social media, content creation, influencer, fashion

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FundingBootstrapped no outside investors
Founders1 B2C
Go-to-marketContent-led Founder interview

How the company wins customers

Rick builds a personal brand through viral short videos and long-form videos, and uses it to sell collaborations and his own products to his community.

Business model

Revenue from brand collaborations and advertising on YouTube and TikTok, plus his own fashion label (hoodies, shirts) as a third fashion project; management takes 20 percent

Channels

Partners and affiliatesCommunityFounder brandInstagramEvents, trade fairs and webinarsPersonal networkInfluencersTikTokYouTube

Founders, first revenue and learnings

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Sources

There is no public web source for this company yet; the information comes from a public founder interview.

Figures are founders' own statements from interviews or public information, not audited business figures. Want a correction? Write to info@antonioblago.com.