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Founder database · DACH

Nghty Berlin

E-Commerce / Mode / Dessous (D2C)

Fact sheet

Business model
D2C-Onlineshop für hochwertige, bewusst nicht romantische Frauendessous (Bold Lingerie), inspiriert vom Berliner Nachtleben. Design in Berlin, Produktion in Portugal, Verkauf über Shopify. Preise ca. 35 bis 49 € pro Slip.
Founded
2023
Status
Unclear
Funding
Partly external
Founders
1
Channels
Crowdfunding/Vorverkauf, Founder-Brand, Influencer, Instagram, Kaltakquise, LinkedIn, Meta Ads, Netzwerk, Paid Ads, Persönliches Netzwerk, Pinterest, Preis/Abo/Retention, Social/Influencer, TikTok
Data origin
Founder interview

How the company wins customers

Die Kundengewinnung läuft über den eigenen Online-Shop auf Shopify, getragen von kostenlosem organischem TikTok-Content, kostenlosem Creator-Content von Unterwäschemodels und einer Vorbestellung im persönlichen Netzwerk.

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Sources

  1. Heidrun Luyt's Post

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Figures are founders' own statements from interviews or public information, not audited business figures. Want a correction? Write to info@antonioblago.com.