Founder database · DACH

Choosy

Active

Consumer-App, Essensplanung und Ernährung (DACH)

Fact sheet

Business model
B2C-Abo-App mit umfangreicher Free-Version und Premium (6,99 € pro Monat, 49,99 € pro Jahr, Lifetime-Deal für 3 mal 39 € laut Gespräch, 7 Tage Trial). Früher Erlöse über Kommissionsmodell mit Supermärkten und Food-Brand-Partner, nicht mehr das Kerngeschäft.
Founded
2021
Status
Active
Funding
Partly external
Founders
3
Channels
Affiliate/Partner, App Store, Community, Empfehlung, Empfehlung/Mundpropaganda, Founder-Brand, Google Ads, Influencer, Instagram, Meta Ads, Paid Ads, Preis/Abo/Retention, Social/Influencer, TikTok
Data origin
Founder interview

How the company wins customers

Choosy wächst vor allem über das Produkt selbst, Weiterempfehlungen und gute Bewertungen, ergänzt durch Meta und Google Ads und ein Freemium-Modell mit Premium-Abo und Lifetime-Deal.

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Sources

  1. Deutsche Startups, 15.10.2026
  2. CB Insights Choosy

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Figures are founders' own statements from interviews or public information, not audited business figures. Want a correction? Write to info@antonioblago.com.