Brand profile · Germany
woodberg Revenue, search volume and competitors 2026
Darmstadt online shop and store for niche perfume and natural cosmetics, founded in 2014 by Christian Jüttner and Armin Pourhosseini.
Fact sheet
- Founded
- 2014
- Founders
- Christian Jüttner, Armin Pourhosseini
- Headquarters
- Darmstadt
- Company
- Woodberg GmbH
- Die Höhle der Löwen (German TV show)
- Did not appear
Background and milestones
Two friends from Darmstadt missed good, natural care products for men that could be bought online in Germany. Christian Jüttner had studied business administration and worked at an online sneaker start-up, Armin Pourhosseini worked as a lawyer and consultant.
- 2014
Founded in early 2014, online shop launched at the end of the year.
- 2017
Opening of the physical store on Schulstrasse in Darmstadt.
SWOT analysis of woodberg
Editorial assessment based on the sources listed and the radar data.
Strengths
- Combination of online shop and physical store in Darmstadt since 2017.
- Curated range of more than 30 independent fragrance houses with free samples.
Weaknesses
- As a retailer, dependent on supply relationships with the brands it carries.
- No documented figures on revenue and funding, so the size is hard to judge from outside.
Opportunities
- Niche perfume segment with about 2,900 brand searches per month and steady demand.
- Shipping to Germany, Austria and the Netherlands allows growth in the DACH region.
Threats
- Strong competition from perfumery chains and other niche shops.
- Manufacturers may take over distribution themselves and bypass retailers.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about woodberg
How much revenue does woodberg make?
There are no documented revenue figures for woodberg. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded woodberg?
woodberg was founded in 2014 by Christian Jüttner and Armin Pourhosseini. The company is based in Darmstadt.
Was woodberg on Die Höhle der Löwen?
No, woodberg did not appear on the German TV show Die Höhle der Löwen.
How much does woodberg spend on marketing?
woodberg does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less woodberg has to pay for each visit.
How much revenue does woodberg make through Google?
The model estimate combines brand searches and organic traffic of woodberg with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know woodberg) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of woodberg be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of woodberg after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for woodberg.
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