Brand profile · Germany
styleholz Revenue, search volume and competitors 2026
Austrian workshop from Vöcklabruck making wooden fascia training and massage products, run by Paul Seyringer and André Frühwirth.
Fact sheet
- Founders
- Paul Seyringer, André Frühwirth
- Headquarters
- Vöcklabruck (Österreich)
- Company
- styleholz GmbH
- Die Höhle der Löwen (German TV show)
- Did not appear
styleholz search volume over time (23 Months, Sep 2024 – Jul 2026)
Monthly figures and further comparisons
| Month | Search volume | Change |
|---|---|---|
| Jul 2026 | 880 | -12 % |
| Jun 2026 | 1,000 | -23 % |
| May 2026 | 1,300 | +48 % |
| Apr 2026 | 880 | -32 % |
| Mar 2026 | 1,300 | 0 % |
| Feb 2026 | 1,300 | -19 % |
| Jan 2026 | 1,600 | -45 % |
| Dec 2025 | 2,900 | +21 % |
| Nov 2025 | 2,400 | +85 % |
| Oct 2025 | 1,300 | 0 % |
| Sep 2025 | 1,300 | 0 % |
| Aug 2025 | 1,300 | 0 % |
| Jul 2025 | 1,300 | 0 % |
| Jun 2025 | 1,300 | -19 % |
| May 2025 | 1,600 | +122 % |
| Apr 2025 | 720 | -28 % |
| Mar 2025 | 1,000 | -23 % |
| Feb 2025 | 1,300 | -32 % |
| Jan 2025 | 1,900 | -47 % |
| Dec 2024 | 3,600 | +24 % |
| Nov 2024 | 2,900 | +81 % |
| Oct 2024 | 1,600 | -16 % |
| Sep 2024 | 1,900 | – |
Source: DataForSEO Google Ads API (Keyword Planner), Germany. The most recent month is often still provisional at Google and gets corrected with the next update. Last update: 2 Sep 2026.
styleholz competitors: ranking per niche
Rank by brand search volume in the last month among all brands of the niche in the radar.
Lifestyle Rank 32 of 48
| # | Brand | Search volume | Trend |
|---|---|---|---|
| 1 | teveo | 246,000 | +6.5 % |
| 2 | ouraring | 165,000 | +11.0 % |
| 3 | airup | 90,500 | -17.7 % |
| 4 | rimowa | 90,500 | -12.6 % |
| 5 | sheko | 90,500 | +6.5 % |
| 6 | Blackroll | 74,000 | +13.8 % |
| 7 | holzkern | 60,500 | 0.0 % |
| 8 | rhinoshield | 49,500 | -12.9 % |
| 9 | eightsleep | 18,100 | +67.6 % |
| 10 | Asket | 12,100 | -23.9 % |
| 32 | styleholz | 880 | -17.0 % |
Sports Rank 11 of 15
| # | Brand | Search volume | Trend |
|---|---|---|---|
| 1 | esn | 673,000 | -32.7 % |
| 2 | gymshark | 246,000 | -13.0 % |
| 3 | teveo | 246,000 | +6.5 % |
| 4 | sheko | 90,500 | +6.5 % |
| 5 | Blackroll | 74,000 | +13.8 % |
| 6 | fabletics | 22,200 | -28.6 % |
| 7 | fittaste | 12,100 | +95.2 % |
| 8 | mydartpfeil | 9,900 | -39.5 % |
| 9 | foodspring | 4,400 | -34.3 % |
| 10 | lotuscrafts | 4,400 | 0.0 % |
| 11 | styleholz | 880 | -17.0 % |
Background and milestones
Paul Seyringer, a former professional athlete who competed up to the Olympic Games, took over the family wood business in 2018. As he had little time left for fascia training, he developed a wooden massage stick with the designer André, initially planned only in small numbers. On his grandmother's advice they started selling it online.
- 2018
Paul Seyringer takes over the family wood business.
SWOT analysis of styleholz
Editorial assessment based on the sources listed and the radar data.
Strengths
- In-house production in Upper Austria with a 10-year manufacturer warranty and a 60-day money-back guarantee.
- Delivery to Germany in 3 to 5 working days and Klarna invoice purchase lower purchase barriers.
Weaknesses
- A regional workshop cannot match the prices of mass production, as the company itself admits.
Opportunities
- Continued interest in fascia training and self-massage at home.
Threats
- Strong competition from cheap fascia rollers and massage devices from large brands and marketplaces.
What is behind the demand?
Explore this brand’s revenue estimate, organic traffic and ranking keywords. Your free Visibly account works for every brand in the radar.
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Frequently asked questions about styleholz
How much revenue does styleholz make?
There are no documented revenue figures for styleholz. After login, the brand profile shows a model estimate of organic revenue based on 880 brand searches per month, split into brand and non-brand.
How many people search for styleholz?
In Jul 2026, styleholz was searched about 880 times per month on Google Germany, -24.3 % compared with the same period last year. Monthly figures cover Sep 2024 to Jul 2026.
Who are the competitors of styleholz?
In the Lifestyle niche, styleholz ranks 32 of 48 by brand search volume. The strongest competitors are teveo, ouraring and airup.
Who founded styleholz?
styleholz was founded by Paul Seyringer and André Frühwirth. The company is based in Vöcklabruck (Österreich).
Was styleholz on Die Höhle der Löwen?
No, styleholz did not appear on the German TV show Die Höhle der Löwen.
How much does styleholz spend on marketing?
styleholz does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less styleholz has to pay for each visit.
How much revenue does styleholz make through Google?
The model estimate combines brand searches and organic traffic of styleholz with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know styleholz) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of styleholz be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of styleholz after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for styleholz.