Brand profile · Germany

paul valentine Revenue, search volume and competitors 2026

Acquired

Jewelry · de.paul-valentine.com · After an insolvency filing at the end of January 2023, part of Weltbild D2C Group since 1 March 2023. ·

Online watch and jewelry brand from Mannheim, founded by siblings in 2015 and taken over by Weltbild after insolvency in 2023.

Fact sheet

Founded
2015
Founders
Marlene Franzreb, Paul Franzreb
Headquarters
Mannheim
Employees
ca. 50 (2023)
Die Höhle der Löwen (German TV show)
Did not appear
Search volume per month
8,100
Jul 2026 · Germany · latest month may be provisional
Demand compared with last year
-48.4 %
Last 3 months compared with the same months last year May 2026 – Jul 2026 / May 2025 – Jul 2025

paul valentine search volume over time (23 Months, Sep 2024 – Jul 2026)

Monthly figures and further comparisons
Last 3 months compared
-27.9 %
Last 3 months compared with the previous 3 months
Latest month compared with average
-8.0 %
Compared with the 3-month average. Particularly sensitive to provisional data.
MonthSearch volumeChange
Jul 20268,100 +23 %
Jun 20266,600 -33 %
May 20269,900 0 %
Apr 20269,900 -18 %
Mar 202612,100 0 %
Feb 202612,100 -18 %
Jan 202614,800 -33 %
Dec 202522,200 -18 %
Nov 202527,100 +83 %
Oct 202514,800 0 %
Sep 202514,800 0 %
Aug 202514,800 0 %
Jul 202514,800 0 %
Jun 202514,800 -18 %
May 202518,100 0 %
Apr 202518,100 0 %
Mar 202518,100 -33 %
Feb 202527,100 0 %
Jan 202527,100 -45 %
Dec 202449,500 -45 %
Nov 202490,500 +83 %
Oct 202449,500 -18 %
Sep 202460,500 –

Source: DataForSEO Google Ads API (Keyword Planner), Germany. The most recent month is often still provisional at Google and gets corrected with the next update. Last update: 2 Sep 2026.

paul valentine competitors: ranking per niche

Rank by brand search volume in the last month among all brands of the niche in the radar.

Jewelry Rank 3 of 13

#BrandSearch volumeTrend
1 Purelei 201,000 +6.3 %
2 paul hewitt 9,900 -6.9 %
3 paul valentine 8,100 -8.0 %
4 Sternglas 5,400 -6.9 %
5 Mejuri 3,600 -6.9 %
6 Monica Vinader 2,900 -2.2 %
7 oceanmata 1,900 -26.0 %
8 kendrascott 1,600 0.0 %
9 Unimatic 1,000 0.0 %
10 concrete jungle 880 -20.0 %

All brands in Jewelry →

Background and milestones

Siblings Marlene and Paul Franzreb founded the brand in 2015 in Ludwigshafen as an online retailer of self-designed watches and jewelry. The company moved to Mannheim in 2018.

  1. 2015

    Founded in Ludwigshafen by Marlene and Paul Franzreb.

  2. 2018

    Move to Mannheim.

  3. 2023

    Insolvency filing at the end of January, takeover by Weltbild D2C Group on 1 March.

SWOT analysis of paul valentine

Editorial assessment based on the sources listed and the radar data.

Strengths

  • High social media reach with about 640,000 Instagram followers and over 1.3 million registered customers.
  • In-house product development with direct sales through its own online shop.

Weaknesses

  • A liquidity shortage led to the insolvency filing in early 2023.

Opportunities

  • Additional distribution via Weltbild, which reaches about 9 million customers.

Threats

  • Strong competition in affordable watches and fashion jewelry, consumer restraint under inflation.

What is behind the demand?

Explore this brand’s revenue estimate, organic traffic and ranking keywords. Your free Visibly account works for every brand in the radar.

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Frequently asked questions about paul valentine

How much revenue does paul valentine make?

paul valentine generated around 23 million € in revenue in o. J. (partly documented). The full revenue history and a model estimate of organic revenue (brand vs. non-brand) are in the brand profile after login.

How many people search for paul valentine?

In Jul 2026, paul valentine was searched about 8,100 times per month on Google Germany, -48.4 % compared with the same period last year. Monthly figures cover Sep 2024 to Jul 2026.

Who are the competitors of paul valentine?

In the Jewelry niche, paul valentine ranks 3 of 13 by brand search volume. The strongest competitors are Purelei, paul hewitt and Sternglas.

Who founded paul valentine?

paul valentine was founded in 2015 by Marlene Franzreb and Paul Franzreb. The company is based in Mannheim.

Was paul valentine on Die Höhle der Löwen?

No, paul valentine did not appear on the German TV show Die Höhle der Löwen.

How much does paul valentine spend on marketing?

paul valentine does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less paul valentine has to pay for each visit.

How much revenue does paul valentine make through Google?

The model estimate combines brand searches and organic traffic of paul valentine with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know paul valentine) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.

What would the organic traffic of paul valentine be worth as a Google Ads budget?

Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of paul valentine after login.

How do I find out the SEO revenue of my own website?

With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for paul valentine.