Brand profile · Germany
oceanmata Revenue, search volume and competitors 2026
Brand for biodegradable phone cases and ocean plastic jewelry, founded in 2019 by Dominik Karl; one product equals one kilo of collected plastic.
Fact sheet
- Founded
- 2019
- Founder
- Dominik Karl
- Headquarters
- Augsburg
- Die Höhle der Löwen (German TV show)
- Did not appear
Background and milestones
Dominik Karl witnessed plastic pollution of the oceans while travelling in Sri Lanka. During his mechanical engineering studies at DHBW Heidenheim he came up with the idea of funding collection campaigns through sales of biodegradable phone cases.
- 2019
Company launch after graduating.
- 2020
Dominik Karl leaves Airbus Helicopters and works on Oceanmata full time.
- 2022
Over 150,000 kilograms of plastic collected (DHBW Heidenheim report).
SWOT analysis of oceanmata
Editorial assessment based on the sources listed and the radar data.
Strengths
- Clear sustainability promise: one product equals one kilo of collected plastic.
- Over 100,000 customers and 4.76 out of 5 stars across more than 11,000 reviews.
Weaknesses
- Jewelry is only part of the range, the core business is phone cases.
- Revenue and financing are not publicly traceable.
Opportunities
- Expanding the jewelry and accessories range to the existing customer base.
- Demand for sustainable everyday products.
Threats
- Strong competition in phone cases and jewelry from large brands and marketplaces.
- Credibility depends on the traceability of the plastic volumes.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about oceanmata
How much revenue does oceanmata make?
There are no documented revenue figures for oceanmata. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded oceanmata?
oceanmata was founded in 2019 by Dominik Karl. The company is based in Augsburg.
Was oceanmata on Die Höhle der Löwen?
No, oceanmata did not appear on the German TV show Die Höhle der Löwen.
How much does oceanmata spend on marketing?
oceanmata does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less oceanmata has to pay for each visit.
How much revenue does oceanmata make through Google?
The model estimate combines brand searches and organic traffic of oceanmata with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know oceanmata) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of oceanmata be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of oceanmata after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for oceanmata.
Want to make your own brand this visible?
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