Brand profile · Germany
mydartpfeil Revenue, search volume and competitors 2026
Berlin online shop with a dart configurator, founded in 2017 by Timm Bange and Lukas Haas and, by its own account, fully self-financed.
Fact sheet
- Founded
- 2017
- Founders
- Timm Bange, Lukas Haas
- Headquarters
- Berlin
- Company
- Bange, Timm und Haas, Lukas GbR
- Employees
- 6 Vollzeit (Februar 2019), 14 (2020, Drittquelle)
- Funding
- Bootstrapped (no venture capital)
Background and milestones
Timm Bange and Lukas Haas know each other from school. After attending the Darts World Championship at Alexandra Palace in winter 2016 they could not find an online configurator for personal darts and built one themselves. They started from a student shared apartment.
- 2017
myDartpfeil founded in Berlin on 6 August.
- 2018
Partnership with Dutch dart analysis company Dartcounter in July.
- 2019
Berlin office with six full-time employees on Storkower Strasse.
SWOT analysis of mydartpfeil
Editorial assessment based on the sources listed and the radar data.
Strengths
- A proprietary configurator as a differentiator with, by its own account, up to 4 million combinations.
- More than 87,000 customers with personalized darts and sales in nine European markets.
Weaknesses
- Without external funding (self-financed), growth speed is tied to cash flow.
- GbR legal form with personal liability of the partners.
Opportunities
- Darts is gaining attention as a spectator sport in Germany, supporting demand for accessories.
- International expansion into further markets such as the UK, Scandinavia and Benelux is planned according to the founders.
Threats
- Strong competition from established dart retailers and marketplaces such as Amazon in the niche.
- Reliance on social media reach and shop traffic at about 9,900 brand searches per month.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
antonioblago.com and Visibly AI are one hub: one account for both sites. After signing in you land right back here.
Sources
Frequently asked questions about mydartpfeil
How much revenue does mydartpfeil make?
There are no documented revenue figures for mydartpfeil. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded mydartpfeil?
mydartpfeil was founded in 2017 by Timm Bange and Lukas Haas. The company is based in Berlin.
Is mydartpfeil backed by venture capital?
No, according to available information mydartpfeil has grown without venture capital (bootstrapped).
How much does mydartpfeil spend on marketing?
mydartpfeil does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less mydartpfeil has to pay for each visit.
How much revenue does mydartpfeil make through Google?
The model estimate combines brand searches and organic traffic of mydartpfeil with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know mydartpfeil) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of mydartpfeil be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of mydartpfeil after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for mydartpfeil.
Want to make your own brand this visible?
In the sparring we review SEO, GEO and marketing together on a regular basis; for a market launch there is go-to-market.