Brand profile · Germany
monapure Revenue, search volume and competitors 2026
Berlin supplement brand focused on the thyroid topic, renamed miavola in June 2025, sold via its shop, Amazon and online pharmacies.
Fact sheet
- Headquarters
- Berlin
- Company
- monapure GmbH
- Die Höhle der Löwen (German TV show)
- Did not appear
Background and milestones
According to the company, monapure arose from the question of why there are no specialised products for people with thyroid topics. Co-founder Adrian (surname not documented) cites personal experience in his family as the trigger.
- 2025
monapure renamed miavola on 17 June.
SWOT analysis of monapure
Editorial assessment based on the sources listed and the radar data.
Strengths
- Focusing on a single topic (thyroid) gives a clear brand profile; miavola claims to be the first brand in the German-speaking region with this focus.
- Over 1,650 Trusted Shops reviews at 4.4 stars show a solid customer base.
Weaknesses
- With 260 monthly brand searches, awareness under the old name is small.
- Revenue, founding year and investors are not publicly documented.
Opportunities
- Selling through Amazon and online pharmacies such as DocMorris and Shop Apotheke adds reach beyond its own shop.
- The extended range under the new name miavola (e.g. collagen-MCT, protein bundles) opens topics beyond the niche.
Threats
- The rename splits search demand and brand awareness across two names.
- Supplements with a health angle are subject to strict advertising rules, which limits communication.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about monapure
How much revenue does monapure make?
There are no documented revenue figures for monapure. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Was monapure on Die Höhle der Löwen?
No, monapure did not appear on the German TV show Die Höhle der Löwen.
How much does monapure spend on marketing?
monapure does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less monapure has to pay for each visit.
How much revenue does monapure make through Google?
The model estimate combines brand searches and organic traffic of monapure with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know monapure) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of monapure be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of monapure after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for monapure.
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