Brand profile · Germany
hejcosmetic Revenue, search volume and competitors 2026
Dortmund natural cosmetics brand (2016), vegan, in drugstores in DE, AT and CH; over 1 million products sold, no DHDL appearance found.
Fact sheet
- Founded
- 2016
- Founders
- Laura Rath, Bettina Schellin
- Headquarters
- Dortmund
- Company
- HEJ ORGANIC GmbH
- Employees
- 17 (Website), 14 (2023, Implisense)
- Die Höhle der Löwen (German TV show)
- Did not appear
Background and milestones
- 2016
HEJ ORGANIC founded in Dortmund.
- o. J.
Over 1 million products sold according to the website.
SWOT analysis of hejcosmetic
Editorial assessment based on the sources listed and the radar data.
Strengths
- Broad drugstore distribution in Germany, Austria and Switzerland for over seven years.
- Over 1 million products sold according to the website.
Weaknesses
- No measurable brand search volume in the raw data.
- Revenue and funding are not publicly documented.
Opportunities
- Expansion of product lines such as Skin Longevity in the growing natural cosmetics market.
- Further markets beyond DE, AT and CH.
Threats
- Strong competition from drugstore private labels and established natural cosmetics labels.
- Dependence on a few drugstore partners for distribution.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about hejcosmetic
How much revenue does hejcosmetic make?
There are no documented revenue figures for hejcosmetic. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded hejcosmetic?
hejcosmetic was founded in 2016 by Laura Rath and Bettina Schellin. The company is based in Dortmund.
Was hejcosmetic on Die Höhle der Löwen?
No, hejcosmetic did not appear on the German TV show Die Höhle der Löwen.
How much does hejcosmetic spend on marketing?
hejcosmetic does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less hejcosmetic has to pay for each visit.
How much revenue does hejcosmetic make through Google?
The model estimate combines brand searches and organic traffic of hejcosmetic with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know hejcosmetic) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of hejcosmetic be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of hejcosmetic after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for hejcosmetic.
Want to make your own brand this visible?
In the sparring we review SEO, GEO and marketing together on a regular basis; for a market launch there is go-to-market.