Brand profile · Germany
duradry Revenue, search volume and competitors 2026
InternationalUS brand of clinical-strength antiperspirants (2014, Florida) that ships to the EU via DHL according to its FAQ; barely known in Germany.
Fact sheet
- Founded
- 2014
- Founder
- Jack Benzaquen
- Headquarters
- Doral, Florida (USA)
- Die Höhle der Löwen (German TV show)
- Did not appear
SWOT analysis of duradry
Editorial assessment based on the sources listed and the radar data.
Strengths
- Clearly positioned niche offer against heavy sweating with a range from stick to gel to body wash.
- The own shop ships to the EU according to its FAQ, via DHL with prepaid duties.
Weaknesses
- The shop prices in US dollars and shows no visible German localization.
- With about 30 monthly brand searches, awareness in Germany is very low.
Opportunities
- The German deodorant and antiperspirant market is large, and a heavy-sweating niche is still thinly served there.
- EU shipping via DHL with prepaid duties lowers the purchase barrier for German customers, according to the FAQ.
Threats
- Strong incumbent competition in German drugstores, where purchase decisions are made on the shelf.
- Duties and transatlantic shipping make the product more expensive for German customers.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about duradry
How much revenue does duradry make?
There are no documented revenue figures for duradry. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded duradry?
duradry was founded in 2014 by Jack Benzaquen. The company is based in Doral, Florida (USA).
Was duradry on Die Höhle der Löwen?
No, duradry did not appear on the German TV show Die Höhle der Löwen.
How much does duradry spend on marketing?
duradry does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less duradry has to pay for each visit.
How much revenue does duradry make through Google?
The model estimate combines brand searches and organic traffic of duradry with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know duradry) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of duradry be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of duradry after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for duradry.
Want to make your own brand this visible?
In the sparring we review SEO, GEO and marketing together on a regular basis; for a market launch there is go-to-market.