Brand profile · Germany
Creamy Fabrics Revenue, search volume and competitors 2026
Shapewear and underwear brand from Düsseldorf (2023), now operating as cfab, with its first pop-up store at Wertheim Village (March 2026).
Fact sheet
- Founded
- 2023
- Founders
- Emre Girkin, Yasar Can Özkan
- Headquarters
- Düsseldorf
- Company
- Multiecom GmbH
- Employees
- über 100 (Firmenprofil, Jahr unbekannt)
- Die Höhle der Löwen (German TV show)
- Did not appear
Background and milestones
The brand started in 2023 as a pure online shop for body and shapewear. The name Creamy Fabrics was later changed to cfab, with products, fits and team unchanged according to the brand.
- 2023
Founding, registration of Multiecom GmbH (formerly Equl GmbH) in Düsseldorf.
- 2026
First pop-up store at Wertheim Village.
SWOT analysis of Creamy Fabrics
Editorial assessment based on the sources listed and the radar data.
Strengths
- High brand awareness through a social-first approach, around 300,000 followers.
- Fast build-up since 2023 up to a first physical pop-up in March 2026.
- Strong customer response with 4.2 out of 5 stars across roughly 7,150 Trustpilot reviews.
Weaknesses
- Criticism of sizing, quality defects and return handling on Trustpilot.
- The name change from Creamy Fabrics to cfab can split search awareness.
Opportunities
- Entering physical retail via pop-ups extends reach beyond online sales.
- Extending from shapewear into underwear and loungewear.
Threats
- Shapewear is a competitive market with many online providers.
- Dependence on social media reach and paid advertising.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about Creamy Fabrics
How much revenue does Creamy Fabrics make?
There are no documented revenue figures for Creamy Fabrics. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded Creamy Fabrics?
Creamy Fabrics was founded in 2023 by Emre Girkin and Yasar Can Özkan. The company is based in Düsseldorf.
Was Creamy Fabrics on Die Höhle der Löwen?
No, Creamy Fabrics did not appear on the German TV show Die Höhle der Löwen.
How much does Creamy Fabrics spend on marketing?
Creamy Fabrics does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less Creamy Fabrics has to pay for each visit.
How much revenue does Creamy Fabrics make through Google?
The model estimate combines brand searches and organic traffic of Creamy Fabrics with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know Creamy Fabrics) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of Creamy Fabrics be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of Creamy Fabrics after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for Creamy Fabrics.
Want to make your own brand this visible?
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