Brand profile · Germany

buah fruits Revenue, search volume and competitors 2026

Food & Beverage · buah.de ·

Berlin brand for freeze-dried fruit (2015), founded by siblings Jessica and Daniel Krauter and sold mainly through its own web shop.

Fact sheet

Founded
2015
Founders
Jessica Krauter, Daniel Krauter
Headquarters
Gräfelfing (früher Berlin)
Company
Buah GmbH
Employees
ca. 15 (2023)
Die Höhle der Löwen (German TV show)
Did not appear
Funding
No venture capital known
Investors
Christian Kramer (Business Angel), Square One Foods, Christoph Schnug
Funding rounds
2015: Business Angel, k. A.; 2018: Finanzierungsrunde (Seed), sechsstellig
Search volume per month
5,400
Jul 2026 · Germany · latest month may be provisional
Demand compared with last year
-43.8 %
Last 3 months compared with the same months last year May 2026 – Jul 2026 / May 2025 – Jul 2025

buah fruits search volume over time (23 Months, Sep 2024 – Jul 2026)

Monthly figures and further comparisons
Last 3 months compared
-52.5 %
Last 3 months compared with the previous 3 months
Latest month compared with average
-38.6 %
Compared with the 3-month average. Particularly sensitive to provisional data.
MonthSearch volumeChange
Jul 20265,400 -18 %
Jun 20266,600 -33 %
May 20269,900 0 %
Apr 20269,900 -45 %
Mar 202618,100 0 %
Feb 202618,100 -33 %
Jan 202627,100 +124 %
Dec 202512,100 -45 %
Nov 202522,200 +50 %
Oct 202514,800 0 %
Sep 202514,800 0 %
Aug 202514,800 +22 %
Jul 202512,100 0 %
Jun 202512,100 -18 %
May 202514,800 -18 %
Apr 202518,100 -18 %
Mar 202522,200 -18 %
Feb 202527,100 -33 %
Jan 202540,500 +309 %
Dec 20249,900 -33 %
Nov 202414,800 0 %
Oct 202414,800 -18 %
Sep 202418,100 –

Source: DataForSEO Google Ads API (Keyword Planner), Germany. The most recent month is often still provisional at Google and gets corrected with the next update. Last update: 2 Sep 2026.

buah fruits competitors: ranking per niche

Rank by brand search volume in the last month among all brands of the niche in the radar.

Food & Beverage Rank 23 of 56

#BrandSearch volumeTrend
1 morenutrition 1,220,000 -29.1 %
2 prepmymeal 368,000 +22.3 %
3 koro 201,000 -13.0 %
4 Holy Energy 165,000 -19.1 %
5 ahead 135,000 -12.9 %
6 waterdrop 110,000 -1.6 %
7 airup 90,500 -17.7 %
8 sheko 90,500 +6.5 %
9 hellofresh 40,500 -23.8 %
10 yfood 40,500 -6.9 %
23 buah fruits 5,400 -38.6 %

All brands in Food & Beverage →

Background and milestones

Jessica Krauter discovered fresh fruit in Thailand that was not available in German supermarkets, and her brother Daniel introduced her to freeze-dried fruit. With second place at the Funpreneur competition of FU Berlin, the two started with smoothie mixes at markets and online.

  1. 2015

    Incorporated as a GmbH after the first investor and competition prize money.

  2. 2017

    Pivot from smoothie mixes to pure fruit snacks.

  3. 2018

    Six-figure financing round with Square One Foods and Christoph Schnug.

  4. 2020

    Shift to online sales, revenue 2.8 million euros.

SWOT analysis of buah fruits

Editorial assessment based on the sources listed and the radar data.

Strengths

  • Revenue rose from 0.6 million euros (2019) to 9 million (2021) according to Kassenzone.
  • The own web shop with a 30 to 35 percent repeat purchase rate supports customer loyalty.

Weaknesses

  • Reliance on influencer marketing makes customer acquisition dependent on rising costs.
  • Amazon, supermarkets and drugstores are deliberately not a focus, which limits reach.

Opportunities

  • Expansion into Benelux and new formats such as chocolate-covered fruit are planned according to Kassenzone.
  • The web shop already serves Austria and Switzerland and can open up further markets.

Threats

  • Freeze-dried fruit is a niche with growing competition in the snack market.
  • Financing from ongoing business limits room for fast growth.

What is behind the demand?

Explore this brand’s revenue estimate, organic traffic and ranking keywords. Your free Visibly account works for every brand in the radar.

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Frequently asked questions about buah fruits

How much revenue does buah fruits make?

buah fruits generated around 13 million € (Planung) in revenue in 2023 (partly documented). The full revenue history and a model estimate of organic revenue (brand vs. non-brand) are in the brand profile after login.

How many people search for buah fruits?

In Jul 2026, buah fruits was searched about 5,400 times per month on Google Germany, -43.8 % compared with the same period last year. Monthly figures cover Sep 2024 to Jul 2026.

Who are the competitors of buah fruits?

In the Food & Beverage niche, buah fruits ranks 23 of 56 by brand search volume. The strongest competitors are morenutrition, prepmymeal and koro.

Who founded buah fruits?

buah fruits was founded in 2015 by Jessica Krauter and Daniel Krauter. The company is based in Gräfelfing (früher Berlin).

Was buah fruits on Die Höhle der Löwen?

No, buah fruits did not appear on the German TV show Die Höhle der Löwen.

Is buah fruits backed by venture capital?

No, there is no known venture capital funding for buah fruits. Shareholders include Christian Kramer (Business Angel), Square One Foods and Christoph Schnug.

How much does buah fruits spend on marketing?

buah fruits does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less buah fruits has to pay for each visit.

How much revenue does buah fruits make through Google?

The model estimate combines brand searches and organic traffic of buah fruits with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know buah fruits) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.

What would the organic traffic of buah fruits be worth as a Google Ads budget?

Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of buah fruits after login.

How do I find out the SEO revenue of my own website?

With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for buah fruits.