Brand profile · Germany
bedrop Revenue, search volume and competitors 2026
Mannheim-based brand for supplements and cosmetics made from bee products, backed by investor Judith Williams among others.
Fact sheet
- Founded
- 2020
- Founders
- Betül Yönak-Bein, Florian Bein
- Headquarters
- Mannheim
- Company
- FLBE Health GmbH
- Die Höhle der Löwen (German TV show)
- Yes, season 17 (2025)
- Deal on the show
- No
- Investors on the show
- Judith Williams
- Funding
- Venture capital backed
- Investors
- Judith Williams, Good Brands AG, 68 Ventures GmbH (Bitterliebe-Gründer), Masa Schmidt, Sebastian Schmidt, ARCUS Capital AG
- Funding rounds
- erste Finanzierungsrunde, mittlerer sechsstelliger Betrag (Medienangabe); 2024: Beteiligung ARCUS Capital, nicht genannt
Background and milestones
Co-founder Betül Yönak-Bein suffered from eczema since childhood. When conventional treatments barely helped, she turned to the home remedy propolis. This led to the idea of making high-quality bee products available to a wider audience.
- 2020
bedrop is founded.
- 2024
ARCUS Capital AG takes a significant stake, the founders remain shareholders.
- 2025
Featured in season 17 of "Die Höhle der Löwen" as a special segment without a classic pitch.
SWOT analysis of bedrop
Editorial assessment based on the sources listed and the radar data.
Strengths
- With about 18,100 monthly searches the brand has solid awareness in its niche.
- Broad sales mix of own shop, Amazon and Rossmann shelves.
- Backers with industry ties, including the Bitterliebe founders and ARCUS Capital.
Weaknesses
- Revenue and headcount figures are not publicly documented.
- The range focuses on bee products as a narrow product world.
Opportunities
- Drugstore retail can extend reach beyond online channels.
- Media exposure through "Die Höhle der Löwen" supports visibility.
Threats
- Strong competition in the natural cosmetics and supplements niche.
- Reach depends on Amazon and retail partners.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
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Sources
Frequently asked questions about bedrop
How much revenue does bedrop make?
There are no documented revenue figures for bedrop. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded bedrop?
bedrop was founded in 2020 by Betül Yönak-Bein and Florian Bein. The company is based in Mannheim.
Was bedrop on Die Höhle der Löwen?
Yes, bedrop appeared on the German TV show Die Höhle der Löwen in season 17 (2025). No deal was made on the show.
Is bedrop backed by venture capital?
Yes, bedrop is backed by venture capital. Investors include Judith Williams, Good Brands AG, 68 Ventures GmbH (Bitterliebe-Gründer), Masa Schmidt, Sebastian Schmidt and ARCUS Capital AG. Known funding rounds: erste Finanzierungsrunde, mittlerer sechsstelliger Betrag (Medienangabe); 2024: Beteiligung ARCUS Capital, nicht genannt.
How much does bedrop spend on marketing?
bedrop does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less bedrop has to pay for each visit.
How much revenue does bedrop make through Google?
The model estimate combines brand searches and organic traffic of bedrop with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know bedrop) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of bedrop be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of bedrop after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for bedrop.
Want to make your own brand this visible?
In the sparring we review SEO, GEO and marketing together on a regular basis; for a market launch there is go-to-market.