Brand profile · Germany
a3b Revenue, search volume and competitors 2026
InsolventBerlin luxury streetwear label (2017) known for puffer jackets and bags; THEA3B GmbH has been in insolvency since February 2025.
Fact sheet
- Founded
- 2017
- Founders
- Jan Naber, Jacques Inglisa
- Headquarters
- Berlin
- Company
- THEA3B GmbH
- Employees
- 11 bis 50 (LinkedIn, Jahr unbekannt)
- Die Höhle der Löwen (German TV show)
- Did not appear
Background and milestones
Jan Naber founded THEA3B in 2017 as an independent streetwear brand. By its own account the focus was on design quality, function and brand building; production was in Turkey.
- 2017
Label founded by Jan Naber and Jacques Inglisa.
- 2023
THEA3B GmbH registered in the Berlin commercial register (HRB 249483 B).
- 2025
Provisional insolvency administration on 26 Feb 2025, proceedings opened on 9 May 2025 according to insolvency lists.
SWOT analysis of a3b
Editorial assessment based on the sources listed and the radar data.
Strengths
- Puffer jackets (over 40,000 sold) and bags (around 20,000) show earlier market acceptance according to Jan Naber's studio.
- A range of more than 500 products demonstrates broad design capability.
Weaknesses
- THEA3B GmbH has been in insolvency since February 2025 and is listed in liquidation by North Data.
- On Trustpilot the brand holds 2.0 out of 5 stars (368 reviews), with missing refunds cited.
Opportunities
- The brand's awareness could be reused if its trademark rights are taken over; no such takeover is evidenced.
- Demand of 590 brand searches per month shows remaining interest.
Threats
- The streetwear market is shaped by fast trends and strong competition.
- Customer loyalty suffers from insolvency, open refunds and lack of delivery capacity.
What is behind the demand?
Discover the revenue estimate, organic traffic and ranking keywords of this brand. A free Visibly account shows 5 brands, Starter and above shows all.
antonioblago.com and Visibly AI are one hub: one account for both sites. After signing in you land right back here.
Sources
Frequently asked questions about a3b
How much revenue does a3b make?
There are no documented revenue figures for a3b. After login, the brand profile shows a model estimate of organic revenue, split into brand and non-brand.
Who founded a3b?
a3b was founded in 2017 by Jan Naber and Jacques Inglisa. The company is based in Berlin.
Was a3b on Die Höhle der Löwen?
No, a3b did not appear on the German TV show Die Höhle der Löwen.
How much does a3b spend on marketing?
a3b does not publish its ad budgets. What can be measured is how much demand the brand creates: brand searches show whether social media, ads and word of mouth are working. The higher that share, the less a3b has to pay for each visit.
How much revenue does a3b make through Google?
The model estimate combines brand searches and organic traffic of a3b with the niche's purchase intent, conversion rate and basket size. It separates brand revenue (people who already know a3b) from non-brand revenue (new customers via SEO). The figures are in the brand profile after login.
What would the organic traffic of a3b be worth as a Google Ads budget?
Every organic click replaces a paid one. Organic clicks times the keywords' cost per click gives the equivalent ad budget. The brand profile shows the organic traffic and ranking keywords of a3b after login.
How do I find out the SEO revenue of my own website?
With your free Visibly account, which also works on antonioblago.com, you connect Google Search Console and see which keywords and pages bring you clicks, split into brand and non-brand. That lets you run the same numbers for your own domain as shown here for a3b.
Want to make your own brand this visible?
In the sparring we review SEO, GEO and marketing together on a regular basis; for a market launch there is go-to-market.