Founder database · DACH

Lieblingsgarn

Active

E-Commerce, Handarbeitsmaterialien (Wolle, Garn, Stricknadeln, Makramee, Häkeln) · lieblingsgarn.de

Fact sheet

Business model
Online-Shop (Shopify) für Handarbeitsbedarf mit Garnen, Zubehör und Anleitungen; Fremdmarken im Sortiment, bisher kaum Eigenmarken. Zusätzlich Amazon-Kanal, aktuell Split 80% Shop und 20% Amazon.
Founded
2018
Status
Active
Funding
Bootstrapped
Founders
2
Channels
Amazon/Marktplätze, Content/Blog, Google Ads, Influencer, Instagram, Marktplatz/App Store, Newsletter/E-Mail, Offline/Handel, Paid Ads, Partner/Affiliate, Pinterest, Preis/Abo/Retention, SEO/Content, Social/Influencer
Data origin
Founder interview

How the company wins customers

Neukunden kommen hauptsächlich über Google-Performance-Marketing in den eigenen Shopify-Shop, ergänzt durch E-Mail-CRM, organischen Content-Traffic und anfangs Amazon.

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Sources

  1. Trusted Shops Profil Lieblingsgarn

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