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Founder database · DACH

Gitti

Active

Beauty / Kosmetik (cleane Nagelprodukte, Pflege, Kids-Linie) · gitticonsciousbeauty.com

Fact sheet

Business model
D2C-Marke für saubere Nagellacke und Nagelpflege, später auch Retail (Douglas, KaDeWe, Breuninger, dm für Kids). Zunächst Online-Shop mit Drop-Logik über Shopify, Instagram und Newsletter.
Founded
2018
Status
Active
Funding
Partly external
Founders
1
Channels
Community, Einzelhandel/Offline, Empfehlung, Empfehlung/Mundpropaganda, Events/Webinare, Facebook, Founder-Brand, Influencer, Instagram, Kaltakquise, Meta Ads, Netzwerk, Newsletter/E-Mail, Offline/Handel, Paid Ads, Partner/Affiliate, Persönliches Netzwerk, Preis/Abo/Retention, Presse/PR, Social/Influencer, TV
Data origin
Founder interview

How the company wins customers

Gitti baute zunächst über Instagram, Newsletter und öffentliches Dokumentieren eine Community mit Drop-Verkäufen im eigenen Shop auf und ergänzte später Influencer, TV und den Handel mit Douglas als wichtigem Partner.

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Sources

  1. gitti conscious beauty

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