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Behind the Scenes
in Marketing

Antonio Blago's podcast for marketing managers, e-commerce leaders, and entrepreneurs. Real insights behind the scenes: SEO, branding, performance marketing, and AI.

No fluff, no theory. Just what actually works.

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New episodes every two weeks.

Current episode

SEO in China: Wie Baidu, WeChat und KI-Suche funktionieren

All episodes

24 Episodes

Episode 24 with Marcus Pentzek
EPISODE 24

SEO in China: Wie Baidu, WeChat und KI-Suche funktionieren

with Marcus Pentzek

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Episode 23 with Alexander Knipping
EPISODE 23

D2C-Brand ohne Investoren aufbauen: Die Bomlins-Story

with Alexander Knipping

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Episode 22 with Fabian Rossbacher
EPISODE 22

Agentic Engineering: 100+ SEO-Projekte allein mit KI

with Fabian Rossbacher

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Episode 21 with Christian Häfner
EPISODE 21

Onlineshop mit Claude Code bauen: Happy Coffee

with Christian Häfner

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Episode 20 with Jacek Poplawski
EPISODE 20

Airbnb Arbitrage: Wie Jacek mit SEO 100.000 Klicks baut

with Jacek Poplawski

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Episode 19 with Julia Hinger
EPISODE 19

Selbstständig werden: Was Meta Ads & Organic wirklich bringt

with Julia Hinger

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Episode 18 with Jörg Niethammer
EPISODE 18

SEO B2B: Was große Marken 2026 wirklich anders machen

with Jörg Niethammer

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Episode 17 with Jonas Brüdern
EPISODE 17

Immobilien Steuern Sparen: Was Unternehmer wissen müssen

with Jonas Brüdern

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Episode 16 with Julian Kirfel
EPISODE 16

Link Building im KI-Zeitalter: Was wirklich funktioniert

with Julian Kirfel

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Episode 15 with Stina Amke
EPISODE 15

Nomaden in Deutschland: Webdesign, Positionierung & Erfolg

with Stina Amke

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Episode 14 with Maximilian D. Muhr
EPISODE 14

Entitäten SEO & Knowledge Graph: Strategie 2026

with Maximilian D. Muhr

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Episode 13 with Janice
EPISODE 13

Markenpositionierung im E-Commerce: Branding-Strategie

with Janice

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Episode 12 with Johannes Ludwig Weimar
EPISODE 12

SEO für Onlineshops 2026: Organischer Traffic gegen steigende Werbekosten

with Johannes Ludwig Weimar

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Episode 11 with Jannik Lindner
EPISODE 11

KI im Content Marketing: Warum alte Modelle scheitern

with Jannik Lindner

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Episode 10 with Christian Gülcan
EPISODE 10

Google Ranking verbessern: Was 2025 wirklich funktioniert

with Christian Gülcan

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Episode 9 with Maurice Prüßner
EPISODE 9

E-Mail Marketingstrategie: 55 Mio. € Umsatz mit Retention

with Maurice Prüßner

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Episode 8 with Jan Kaiser
EPISODE 8

KI im E-Commerce: Warum Produktdaten wichtiger sind als Prompts

with Jan Kaiser

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Episode 7 with Carina Gerlach
EPISODE 7

Beckenboden Training für Frauen: Was wirklich hilft

with Carina Gerlach

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Episode 6 with Charlie Butte
EPISODE 6

Lokale Suchmaschinenoptimierung: Von Seite 5 auf Top 3

with Charlie Butte

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Episode 5 with Jörg Zimmer
EPISODE 5

GEO SEO: Wie Unternehmen KI-Sichtbarkeit aufbauen

with Jörg Zimmer

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Episode 4 with Jörg Zimmer
EPISODE 4

SEO für kleine Unternehmen: Was 2025 wirklich funktioniert

with Jörg Zimmer

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Episode 3 with Matthias Walter Eser
EPISODE 3

BWA erklärt: Die 5 größten Finanzfallen für D2C-Brands

with Matthias Walter Eser

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Episode 2 with Eginhard Kieß
EPISODE 2

Coaching Führungskräfte: Was du von einem Top-Trainer lernst

with Eginhard Kieß

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Episode 1 with Robert Kraxner
EPISODE 1

Newsletter Marketing Strategie: E-Mail & Kundenbindung

with Robert Kraxner

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